20 Disastrous Rebranding Campaigns to Learn From

creativemarket.com

Rebranding is a natural part of a company’s life. You don’t wear the same stuff you did in high school, so why should a business keep the same image in maturity that it had at the beginning? 20th century companies are beginning to hit their midlife crises, and as with people, that means lazy attempts to catch up with current trends.

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