A website that lacks images also lacks the potential to gather the attention of targeted audience. If you’re operating a WordPress powered website, its essential for you to optimize the images you’ve chosen to place on your website. Incompetency in optimizing web page images will probably result in eating up your bandwidth, thereby slowing down your website and ruining the entire user experience. Using heavy images makes your website slow and refrains it from getting crawled and indexed by popular search engines.

All in all, you’ll end up losing the SEO and UX points, which form crucial necessities for running a flawless online business. Here, in this blog I’ll walk you through 10 WordPress plugins that’ll help you in optimizing the performance of your web page images.

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CW Image Optimizer

CW Image Optimizer is an excellent WordPress image optimization plugin that uses Linux liitleutils image tool for reducing the size of heavy image files. With this plugin installed in your WordPress website, all the images that you upload to the site/blog will be automatically optimized to fit the SEO standards.
CW Image Optimizer
The lossless optimization technique used by this WordPress plugin ensures that the image quality remains in-tact before and after the optimization, with only the file size getting modified a bit.
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Lazy Load

Lazy Load is yet another WordPress plugin that optimizes your images without the need for configuring any time-consuming options. This plugin works as a magic wand for improving the page load speed via optimizing the images appropriately.
Lazy Load
It uses jQuery.sonar to load an image only when it is visible in the viewport. Currently, boasting over 80 thousand downloads and a rating of 4.5/5.0, Lazy Load plugin works automatically.
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Hammy

If you’re looking for providing an optimized image experience across multiple devices then Hammy is the WordPress plugin you can’t afford to miss. Unlike other plugins which reduce the size of your images, Hammy simply gathers images from your posts/pages to generate a couple of smaller images.
Hammy
Whenever a visitor reaches your website, this WordPress plugin will automatically serve the most appropriate image, depending upon the screen size.
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Prizm

Prizm is a WordPress plugin that allows you to reduce the file size of images by up to 70% without compromising on the resolution and overall visual quality. With this plugin, you can easily optimize images with file formats including .jpeg, .png and .gif.
Prizm
Prizm integrates with the Prizm image API to optimize the images for your WordPress powered website. Apart from optimizing images, you can use this plugin for stripping metadata from all JPEGs and converting between Progression and Sequential JPEGs.
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EWWW Image Optimizer

With an extremely impressive download count of over three hundred thousand and an amazing rating of 4.8/5.0, EWWW Image Optimizer is the plugin that is programmed for automatically optimizing your images during the uploading process.
EWWW Image Optimizer
Moreover, with this plugin installed in your website, you can easily convert images to several file formats that are comparatively smaller in size. EWWW Image Optimizer uses jpegtran, gifsicle, pngout, pngquant and optipng image tools for optimizing your images, keeping their quality intact.
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SEO Friendly Images

If your WordPress website is lagging behind in search engine rankings just due to bad SEO then SEO Friendly Images is the plugin for you. This plugin automatically adds the alt and title attributes to your website images.
SEO Friendly Images
So, all you need to do is simply set your alt and title options and your images will get optimized as per the search engine algorithms.
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PB Responsive Images

In order to gather traffic for your website, you need to ensure the responsive status of content as well as images. PB Responsive Images is a WordPress plugin that reformats all your images as per the standard CSS media queries.
PB Responsive Images
Further, you can choose to customize these media queries on a per image, per post and/or per layout basis.
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Media File Renamer

Renaming an incorrectly labeled image file manually is a tedious job simply because you need to edit all the references to the respective image as well.
Media File Renamer
Media File Renamer is an awesome WordPress plugin that helps you rename the images in a simple and convenient way.
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WP Smush.it

WP Smush.it is a WordPress plugin that allows you to optimize images by simply compressing them individually in the Media Library or in bulk via the Media menu in WordPress admin dashboard.
WP Smush.it
Integrating WordPress with Smush.it, this plugin optimizes JPEG compression, converts GIFs to PNGs, strips additional data from JPEGs and much more.
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Imsanity

Imsanity is a WordPress plugin that automatically resizes huge image uploads to a size that is reasonable for display in every web browser. The bulk-resize feature of this plugin allows you to selectively resize previously uploaded images.
Imsanity
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Final Words

So these were the 10 best WordPress plugins that aid you in effectively optimizing the images for an enhanced website performance. Choosing the right plugin will render you the flexibility of adding a uniqueness and elegance into your online portal.

Have you used any of the aforementioned plugins for your WordPress website? If yes, do share your experiences using the comments box below. Also, don’t forget to pen down your opinions on the above post.

About the Author: Maria Mincey is a blogger who loves to share everything about web development and new web design technologies initiatives. She currently works as a chief writer for WordPrax Ltd., a PSD to WP Theme Conversion company and has a quantum experience to share. Follow her on Twitter: @mariamincey64
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