Web Design is a much broader term that covers various skills and disciplines required for the maintenance and promotion of websites. This is a fact that an attractive website attracts the viewers. Best website design results in increased business transactions. You can use Internet as a powerful medium for the advertisement and selling purposes.
Overly designed website or over complicated web design are not attractive and often repel the users. A professional website design catches the attention of a user rather causing any confusion. Having a professional website design will not generate lot of income; instead it improves the online reputation.
Before you read on these web design tips that would surely help you, we want to remind you about our previous posts related to this such as the 10 tips for creating effective brochure designs, 10 useful tips on creating an effective logo design and 10 working tips in creating effective flyer designs.
Without further ado, here are some factors to consider while developing a professional website design. If you are not satisfied with these tips, check out our guidelines for designing a professional web design.
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Making Good First Impression
The significance of first impression cannot be denied. Good first impression keeps the user attracted to the website. If your website fails to impress the user at first site, then he will not visit your website the second time and you will lose a potential customer.
Optimizing the Loading Time
The user of today has lot of options when it comes to the selection of website. If your site is not properly optimized and takes longer time in loading then the visitor will leave your website and move on to the next location. In this way, you are wasting most of the bandwidth and also annoy the visitors of the site.
To know the loading time of your website, you can utilize some free tools to test the loading speed of your website around the web.
Providing Easy Navigation
Navigation on your webpage should be simple and easy. Professional website designer gives lot of importance to easy navigation. Your navigation must provide the readers easy accessibility to various parts of the website. Users will get discouraged if they have to work hard to find out the required information from your website.
Though you will find lots of tips for designing the best website navigation bar, it’s nothing if you will not apply it on your website.
Using the Proper Color Combination
Colors are vital features of a website. Make the selection of color in such ways that can make the reading very easy. Keep the psychology of colors in mind. You must know how to choose the right color palette that best describe your website.
A website with bad color combination will give a non-professional and cheap look. Use safe colors that will appear same in different browsers. Use some online color tools to help you decide in your designing process.
Highlighting the Products and Services
Great emphasis should be made on the products and services of your website. Use proper images to highlight your products and provide adequate information about them as well. Think from a customer’s point of view.
Compatibility of the Browser
Your website should get open on every browser available. Failure in doing so will result in loss of customers. All the users should be able to access it.
You will have a huge edge if your website is different from other competitors. Therefore, do make sure that all your readers can distinguish your website from the others. By doing this, your website will be memorable in the mind of users. Creating and developing a unique website will help in establishing your own reputation and brand.
Using the Right Font
Stay away from using fancy fonts for your website. This will give a very non-professional look. Safe and standard fonts are quite easy to read, therefore use them. You must understand fonts and use them for your benefit.
Using the Professional Graphics
Graphics that you use for your website should be of high quality and they should be the best fit for it. Avoid the usage of image; only use them when there is specific requirement. Choose small images so that they can be loaded easily.
Avoid Flash Texts and Limit the Animations
Flash Text is not at all appreciated. Do not go for flash, if you have the banner ads. Visitors will find it non professional and will leave the website at once. They should be seldom used in the website, its excess usage will increase the loading time of website.
The use of flash in a website is considered as a worst web design trend or is dying especially now that HTML5 has been released.